High-converting webinar launches for purpose-driven entrepreneurs
Create a purpose-filled payday with a live launch using personal connection, psychology, and a supercharged email strategy.
Get the ultimate launch checklist (coming soon!)
Live launches for when it counts…
Nothing creates more impact, builds more trust with cold audiences, and positions you as an authority more than live launches.
Maybe you’re already in the thick of it: planning your event. Outlining your talk (or talks). Thinking about which “put it in the chat if…” questions you’ll use to engage your audience. And imagining their smiling faces looking back at you.
You’re excited to change lives… and probably a little nervous.
But when you consider the blood, sweat and tears you’ve put into this (plus the $$ you might spend getting the word out) you know that when you open the doors…
Maybe you’re already in the thick of it: planning your event. Outlining your talk (or talks). Thinking about which “put it in the chat if…” questions you’ll use to engage your audience. And imagining their smiling faces looking back at you.
You’re excited to change lives… and probably a little nervous.
But when you consider the blood, sweat and tears you’ve put into this (plus the $$ you might spend getting the word out) you know that when you open the doors…
You need more than ‘smiles on your screen’
You need enrolled students.
LOTS and LOTS of students!
You should feel confident that from the moment you pitch to the moment the doors close: You’re going to go Gang Busters…
Because, as a purpose-driven infopreneur, creating students is how you accomplish your mission, change lives, and impact the world.
The good news? You can virtually guarantee success if you have the right strategy, the right offer, and the right words to spark the sale.
Which means you can have the confidence to launch… and launch boldly.
I can’t imagine a scenario where someone wouldn’t make their money back after working with you…. every single time I’ve worked with you on a project it has made me money, it has not lost me money.
Jessie Ginsburg
The Sensory SLP.
Best-selling author of “Ready. Set. Connect.”
Watch Jessie’s story 👆
Hi, I’m Jonathan.
I'm a copywriter, online marketer and launch strategist who's facilitated 40+ successful launches
I help entrepreneurs, course creators, and coaches sell more by tapping into the hearts and minds of their customers using research, psychology and smarter email marketing.
Because when your message and offer connects with your customer—your launches, webinars, and EG funnels can shatter expectations. Which means you can serve more people, accomplish your purpose, and make your vision a reality.
Here's how we turn your signups into students
(and get you a purpose-filled payday)
Powerful, Proven
Launch Psychology
Our brains have been the same for thousands of years. We’ll use ethical psychology throughout every stage of your launch to create maximum impact, excitement, and conversions.
Data-driven
Message Hacking
The most powerful messages come from your leads and customers. We’ll gather those messages, refine them, and optimize your webinar and funnel so it ‘reads minds’ and converts.
Irresistable
Offer Amplification
Position your offer in a way that aligns with your leads’ true goals and feels impossible to refuse (sometimes without changing your price point at all).
Supercharged
Email Marketing
Use a psychology-based full funnel email strategy to sell without sleaze as you coach your leads to reach their own goals with compelling, personal messages that feel natural (not forced).
My vision was small (trying to make 10 sales) but you’ve helped guide me on making upwards of 3,000 sales in less than 2 years.
Chris Wenger
Speech Dude
ASHA Approved Leader & Educator
Watch Chris’s story 👆
Uplevel your launch with these done-for-you high-converting assets
(included with your launch)
Landing Page
Get more signups, generate enormous ‘buzz’, and attract more of the RIGHT people to sign up for your launch, starting at the registration page.
Sales Page
Skyrocket sales with a high-converting sales page that ‘reads minds’, connects with hearts, and makes your offer feel impossible to refuse.
Invitation Emails
Make the most of your current list with game-changing segmentation emails that get your subscribers scrambling to your signup page.
Anticipation Emails
Build rapport, maximize attendance, and lay the psychological foundation for your sales sequence
Sales & Closer Emails
Create massive momentum, sell authentically and ‘coach’ your signups into becoming your students so you can change their lives.
Proven Webinar Template
Use the high-converting webinar template we’ve optimized over 40+ profitable launches and evergreen funnels to serve your audience and pitch like a pro
4 easy steps to live launch success
(What our journey together looks like)
Step 1
Brand Alignment
Together, we’ll uncover your brand’s core personality, mission, and vision. This helps us craft powerful messages that sing with your brand’s soul and set you apart.
Step 2
Planning & Research
We’ll lay out a full launch plan w/ scheduled communications. Then, we’ll gather external and real time ‘in-the-funnel’ research that will help us capture your audience’s true voice, pain points, and desires.
Step 3
Creating Your Assets
Infused with your brand and guided by research, we’ll create all the pieces that will make this really shine: the landing & sales pages, the anticipation & sales emails. Plus, my high-converting webinar template.
Step 4
Launch 🚀
You’ll review all the assets. We’ll make up to 2 revisions. When we’re ready to rock, we’ll help you through the launch process and monitor your success!