Sell On Autopilot With An Evergreen Webinar That Converts

Create a continuous flow of leads and sales with a powerful paid traffic strategy, smarter funnel tech, and a webinar that converts.

Get the ultimate launch checklist (coming soon!)

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Ready to scale?
Let’s go evergreen!

You’ve already validated your webinar idea & content (if you haven’t, I’d recommend doing a live launch first).

You’ve marketed to your organic social media, your email list, put links in the book you published on Amazon (congrats!).

But now, you want to drive traffic to this conversion machine without having to dance on TikTok all week or write 1,000 emails and bug/beg everyone on your list to buy until they’re sick of hearing from you.

Not cool. 🙁

Instead, you want to generate BRAND NEW leads and customers that grow your business. Preferably, without taking up much of your valuable time.

👉 And that’s where an evergreen webinar shines.

Hi, I’m Jonathan.

I'm a copywriter, online marketer and launch strategist who's facilitated 40+ successful launches

Hi, I’m Jonathan.

I'm a copywriter, online marketer and launch strategist who's facilitated 40+ successful launches

I help entrepreneurs, course creators, and coaches sell more by tapping into the hearts and minds of their customers using research, psychology and smarter email marketing.

Because when your message and offer connects with your customer—your launches, webinars, and EG funnels can shatter expectations. Which means you can serve more people, accomplish your purpose, and make your vision a reality.

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Launch a high-converting evergreen webinar

…and enjoy profitable list building + time freedom

With the right evergreen webinar & traffic strategy, you can:

  1. Build your list for FREE Create more brand awareness
  2. Build trust and convert cold traffic
  3. Scale your business on autopilot
  4. Spend LESS of your own time launching, creating content, etc.
And contrary to what some marketing ‘gurus’ have said, evergreen webinars can convert if you have the right strategy, the right offer, the right webinar content, and the right words.

Our Secret Sauce

How we build your profitable evergreen webinar

Data-driven

Validation & “Pre”-Optimization

Rather than just ‘jumping in’ and running ads to your webinar, we start with a validation phase (typically a live launch).

During this phase, we gather valuable Voice of Customer data and use it to optimize our webinar funnel BEFORE we go evergreen.

High-impact

Hyper-targeted Ads

Running ads effectively is about so much more than throwing ‘creative spaghetti’ at the wall and doing ‘audience testing’ with it.

Your message and the way it’s presented make all the difference, and that’s what we focus on most (all that other stuff is just standard).

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Leverage

Smarter Funnel Tech

To have the greatest effect, we need to leverage some of today’s best software (we do the setup for you).

This will help us create a better experience for your audience while also providing real urgency unique to each webinar attendee. This is huge!

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Insight-driven

Continuous Optimization

In order to be successful with paid traffic, we have to view everything as an experiment.

That means split testing webinars, pages, emails—drawing insights from data—and gathering audience feedback to optimize and improve our results.

I can’t imagine a scenario where someone wouldn’t make their money back after working with you…. every single time I’ve worked with you on a project it has made me money, it has not lost me money.
Jessie Ginsburg

The Sensory SLP.
Best-selling author of “Ready. Set. Connect.”

Watch Jessie’s story 👆

What you get with your evergreen webinar package

1

Technical setup (FB ads & other software)

We’ll set up all the software and technical stuff (pixels, software integrations, etc.). *Note: You may need to purchase access to the software we’ll need to get started (Zapier, etc.). We won’t purchase it for you.

2

Social Ads Scripts, Copy & Video Production

After diving deep into researching your audience, we’ll create scripts for video ads, ad copy, and produce on-brand ads for you.

3

High-Converting Webinar Template + 1:1 Coaching

Use the high-converting webinar template we’ve optimized over 40+ profitable launches and evergreen funnels to serve your audience and pitch like a pro (‘au natural’).

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4

Landing Page

Lower your CPL (cost per lead), generate excitement, and get more qualified leads to sign up for your evergreen webinar.

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5

Sales Page

Skyrocket sales with a high-converting sales page that ‘reads minds’, connects with hearts, and makes your offer feel impossible to refuse.

6

Anticipation Emails

Build rapport, maximize attendance, and lay the psychological foundation for your sales sequence.

7

Sales & Closer Emails

Create massive momentum, sell authentically and ‘coach’ your signups into becoming your students so you can change their lives.

My vision was small (trying to make 10 sales) but you’ve helped guide me on making upwards of 3,000 sales in less than 2 years.
Chris Wenger

Speech Dude
ASHA Approved Leader & Educator

Watch Chris’s story 👆

5 phases of your evergreen webinar project

(What our journey together looks like)

Phase 1

Brand Alignment

Together, we’ll uncover your brand’s core personality, mission, and vision. This helps us craft powerful messages that sing with your brand’s soul and set you apart.

Phase 2

Validation & Research

We’ll validate and “pre” optimize your webinar funnel, plus use research to inform our ad creatives, so we have the best chance of success from the start.

Phase 3

Core Setup

In this phase, we’ll do everything from brand alignment, to validation, to setting clear goals, KPIs, and an ads budget, to leveraging current audiences & setting up all the ‘techy’ stuff.

Phase 4

Asset Creation

Infused with your brand and guided by research, we’ll create messaging for your ads that cuts through the noise so we can lower CPL and increase ROAS.

Phase 5

Launch, Monitor & Optimize 🚀

In this final phase, we launch our ads to the world! We’ll monitor success, draw insights, and make changes to optimize for better results over time.

Phase 1

Brand Alignment

Together, we’ll uncover your brand’s core personality, mission, and vision. This helps us craft powerful messages that sing with your brand’s soul and set you apart.

Phase 2

Validation & Research

We’ll validate and “pre” optimize your webinar funnel, plus use research to inform our ad creatives, so we have the best chance of success from the start.

Phase 3

Core Setup

In this phase, we’ll do everything from brand alignment, to validation, to setting clear goals, KPIs, and an ads budget, to leveraging current audiences & setting up all the ‘techy’ stuff.

Phase 4

Asset Creation

Infused with your brand and guided by research, we’ll create messaging for your ads that cuts through the noise so we can lower CPL and increase ROAS.

Phase 5

Launch, Monitor & Optimize 🚀

In this final phase, we launch our ads to the world! We’ll monitor success, draw insights, and make changes to optimize for better results over time.

Phase 1

Brand Alignment

Together, we’ll uncover your brand’s core personality, mission, and vision. This helps us craft powerful messages that sing with your brand’s soul and set you apart.

Phase 2

Validation & Research

We’ll validate and “pre” optimize your webinar funnel, plus use research to inform our ad creatives, so we have the best chance of success from the start.

Phase 3

Core Setup

In this phase, we’ll do everything from brand alignment, to validation, to setting clear goals, KPIs, and an ads budget, to leveraging current audiences & setting up all the ‘techy’ stuff.

Phase 4

Asset Creation

Infused with your brand and guided by research, we’ll create messaging for your ads that cuts through the noise so we can lower CPL and increase ROAS.

Phase 5

Launch, Monitor & Optimize 🚀

In this final phase, we launch our ads to the world! We’ll monitor success, draw insights, and make changes to optimize for better results over time.

Ready to go evergreen?

Let's connect!

Real impact. Not just #'s on a screen.

Live Launch

10%

Cold Leads Converted

Email Launch

27%

Segmented Contacts Converted

Evergreen Funnel

5X

ROAS (from cold FB traffic)

Webinar Launch

20%

Attendees Converted (during pitch)